Same language, wrong questions

Same language, wrong questions

You’d think that cultures that speak a common language, would act in a similar way though wouldn’t you?Starbucks did too, when they tried to enter the Australian market.Aussies act the same as Americans so why wouldn’t their coffee drinking habits be the same? (they thought)Turns out, Australians place greater importance on local businesses and those who are fine with chains…

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Your Know-How with my expertise

After chattare comes followuppare. And after that you hope to deliverare your products and services to become a trusted suppli.Just a few anglicisms that have entered the Italian language recently and have my colleagues tearing their hair out. It’s trendy to use English words in another language but you can go too far – suppli is a fried food typical to the Rome region and makes no sense…

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